Friszon

Aliopera is a leading agency for burgeoning artists on the cusp of their opera career. They offer caring and attentive service to each of their clients, connecting them with their network of theatres. The company wanted to reposition its identity in order to differentiate and strengthen its image. Multia took up the challenge by steering away from humdrum, cliched musical symbols. We focused on clean typography, minimalistic design, and a modern colour palette that communicated the company’s novel approach while also retaining a glimmer of the luxury that opera has communicated for centuries. Our concept centered around a simple, yet bold word-mark and we created a scalable lock-up for their project.