The brief for the new design was to create a design that reflects their company's Vision 'The Business of Tomorrows'. Multia wanted to create a website that helps Comviva differentiate frontier from its competitors, expresses the firm's values and showcases the solutions the company provides.
The design look and feel of the site needed to reflect Mahindra's brand. We felt that it was important that the design was simple and clear using flat colours and clear, well-spaced typography. It was extremely important to keep the website dynamic and interesting for the visitors so as to ensure a low bounce rate and higher engagement. This was achieved through the new website design containing various blocks on constantly change content.